Topspin helped Johnson & Johnson pull together a huge internal launch event for Women’s Rogaine®. We called it the “Women’s Rogaine® Beauty Blowout.” The event was held on consecutive days at J&J offices in Skillman and New Brunswick, NJ.
This “celebration of style” featured: Complimentary blowouts, beauty and hair-styling tips, refreshments, and prizes, including spa gift certificates.
Topspin conceptualized and executed, on-site, professional salon stations where employees were pampered with a 5-minute Beauty Blowout. Our guests were then treated to refreshments while browsing our nine-panel, 8-foot tall plexiglass educational panels which were designed to inform them about the product and how it is being marketed.